Rating: 4 out of 5 stars
4/5
Ebook86 pages
The Compact Guide To Tech Product Marketing
By Efrat Shalem and אפרת שלם
Rating: 0 out of 5 stars
()
About this ebook
Delve into the essence of product marketing and its significance in emerging startups and innovative tech enterprises with The Compact Guide To Tech Product Marketing by Efrat Shalem, an impact entrepreneur, marketing, and product management specialist with over a decade of high-tech experience. Uncover insights from her professional journey, learn the secrets of the trade, and equip yourself with game-changing tools.
Ideal for tech product marketers, business leaders, and entrepreneurs at all levels, this guide simplifies essential product marketing concepts, streamlines workflows, and enhances team collaboration. Explore responsibilities, best practices, and solutions to common challenges, investigate the nuances and distinctions of B2C and B2B tech product marketing, study the required qualifications and hiring processes, and acquire key takeaways for confident articulation.
Packed with real-world examples, strategies, and meticulously crafted PMM templates and infographics, this comprehensive guide serves as your mentor and companion. Nail product launches, maximize return on investment, and make your mark in the high-tech industry!
LanguageEnglish
PublisherEfrat Shalem
Release dateMar 1, 2024
ISBN9798230285748
Author
Efrat Shalem
I am an impact entrepreneur, full-stack marketing, and product management specialist with over a decade of professional experience in the high-tech industry. I operate at the forefront of emerging startups and innovative tech enterprises, guiding them to make a significant imprint on global markets. Throughout my career and entrepreneurial endeavors, I gained vast experience in transforming ideas into products and brands, leading strategy, GTM, and growth for B2B and B2C companies in various verticals including AI, big data, IoT, smart mobility, cloud, eCommerce, and fintech. I crafted marketing strategies that landed big customers like IBM, Snap Inc., Turner, and Mercedes-Benz and helped attain millions of dollars in investments. I hold a double BA in Communication and Middle Eastern & African History from Tel Aviv University, and what truly fuels my drive is my unwavering passion for technology and its transformative power to better lives.
Related to The Compact Guide To Tech Product Marketing
Marketing For You
Exactly What to Say: The Magic Words for Influence and Impact Never Split the Difference: Negotiating As If Your Life Depended On It Rating: 4 out of 5 stars4/5On Writing Well, 30th Anniversary Edition: An Informal Guide to Writing Nonfiction Rating: 4 out of 5 stars4/5Die With Zero: Getting All You Can from Your Money and Your Life Rating: 4 out of 5 stars4/5Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life Rating: 4 out of 5 stars4/5Win In Court Every Time Rating: 5 out of 5 stars5/5The Personal MBA 10th Anniversary Edition Rating: 0 out of 5 stars0 ratingsHow to Grow Your Small Business: A 6-Step Plan to Help Your Business Take Off Rating: 4 out of 5 stars4/5Emotional Intelligence: Exploring the Most Powerful Intelligence Ever Discovered Rating: 4 out of 5 stars4/5Good to Great: Why Some Companies Make the Leap...And Others Don't Rating: 4 out of 5 stars4/5Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business Rating: 4 out of 5 stars4/5The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue Rating: 5 out of 5 stars5/5The Best Credit Repair Manual Ever Written Rating: 5 out of 5 stars5/5Propaganda Rating: 4 out of 5 stars4/5Mastering ChatGPT: 21 Prompts Templates for Effortless Writing Rating: 4 out of 5 stars4/5The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells (4th Edition) Rating: 4 out of 5 stars4/5The Alter Ego Effect: The Power of Secret Identities to Transform Your Life Rating: 4 out of 5 stars4/5The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible Rating: 4 out of 5 stars4/5Ogilvy on Advertising in the Digital Age Rating: 5 out of 5 stars5/5The Passive Income Cheat Sheet Rating: 4 out of 5 stars4/5The Catalyst: How to Change Anyone's Mind Rating: 4 out of 5 stars4/5Objections: The Ultimate Guide for Mastering The Art and Science of Getting Past No Rating: 5 out of 5 stars5/580/20 Sales and Marketing: The Definitive Guide to Working Less and Making More Rating: 4 out of 5 stars4/5Invisible Influence: The Hidden Forces that Shape Behavior Rating: 4 out of 5 stars4/5Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content Rating: 4 out of 5 stars4/5
Reviews for The Compact Guide To Tech Product Marketing
Rating: 0 out of 5 stars
0 ratings
0 ratings0 reviews
Book preview
The Compact Guide To Tech Product Marketing - Efrat Shalem
Enjoying the preview?
Page 1 of 1