Bruce R. Dorey is an expert coach and author of LIFT: The Nature and Craft of Expert Coaching. In his work, Bruce takes a fresh look at how to prepare the next generation of businesspeople. Integrating current scientific research on human behavior, Bruce applies a traditional craftsman model to promote institutional knowledge transfer within large organizations.

In a large organization? Watching the Boomers leave with their institutional knowledge while middle management (20% smaller workforce) struggles to take the reins? Curious how current research by scientists and business leaders like Daniel Kahneman, Timothy Wilson, George Lakoff, Andres Ericsson, Teresa Amabile, Richard Sennett, and others can be harnessed to prepare the next generation of businesspeople? Intrigued by the possible fresh applications of the traditional craftsman model to contemporary corporate governance? Does your intuition lead you to a common-sense trust in your own human nature and in Mother Nature?

"Outstanding....The first practical, original, and science-based coaching book in decades - perfect for coaching future leaders." Murtazali Dibirov MD, DBA, Managing Director, Swiss Leadership Academy

The book is essential reading as we hurtle mindlessly and aimlessly, conceit-filled, smug, glib and feeling blasé that every bit of information is within the Google grasp. Not so. Search engines cannot provide what metis can. We need the calm counsel of wrinkled faces that have put in the hard hours and responded to varying experiences and troughs in their long careers to come up with answers and wisdom of the bigger picture that is life." – Surendar Balakrishnan, Co-Founder & Editorial Director, CPI Industry, Dubai UAE

LIFT sets forth a bold new paradigm for coaching. Bruce Dorey provides a well-researched history and overview of today's coaching industry and its most prominent and influential thought leaders, interspersed with a relatable, personal narrative and an honest exploration of his own development as an Expert Coach. He passionately describes the shortcomings and strengths of different coaching approaches. Methodically, Bruce makes a strong case for transferring invaluable knowledge, skills, and a sense of craftmanship to the next generation of skilled professional by creating an Expert Coaching culture within organizations. – Friderike Butler, Butler Communications, Washington, DC & Wiesbaden, DE

When I picked up Bruce Dorey's LIFT, I expected it to be another data-heavy academic book, like so many these days written by professors. But LIFT was not only readable, it was enjoyable – and I learned a lot. Great story, great message, and just enough data. – Mark Hatton, Tech CEO

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