Joi Lansing made a career in Hollywood at a time when being blonde and curvy was much appreciated. Although she never became as successful as Jayne Mansfield or Mamie Van Doren, let alone Marilyn Monroe, she carved out a path for herself, appearing in several iconic television shows. In the 1960s, she took a new route by becoming a singer, earning praise for her newfound talents.

Insecurity about her looks and talent plagued her all her life. In growing older, she did everything to stay young and beautiful. Nevertheless, Joi was also acute enough to know that it had taken more than good looks to become famous. In 1965 she stated that, "Looks are important, of course. But after the looks go, what does a girl have? What I mean is, a girl has to have more than just looks to succeed in Hollywood."

"When a Girl's Beautiful" — The Life and Career of Joi Lansing tells the story of a vulnerable, sweet and talented woman, who gave her all to become famous and struggled to survive in the harsh world of show business. With an overview of Joi Lansing's film and television appearances, it also contains rare pictures and many never-before-seen photographs from family albums. It's enlivened with quotes and anecdotes of people who knew and worked with her.

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