"Victims of creative destruction" - Abandoned furniture factories, ruins of demolished smokestacks, thousands of displaced factory workers - necessary outcomes of globalization?

Beth Macy tells the story of John Bassett III who refused to go with the trend of offshoring. He chose to keep his factory open, manufacture his own furniture and keep his workers employed. He did so at the expense of ridicule and anger of the industry he worked with. He refused to be just one of the victims. He faced the battle head-on.

Learn, too, the century-old stories behind the man who helped save an American town - the movers and shakers of Virginia's manufacturing powerhouses, the people and events that helped shape the man, the industry and the community.

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