Lawrence Harte is a tech media expert, book and magazine publisher, and author of 118+ books as of 2020. He has sold 310,000+ books worldwide and has set up and tested 100+ ways to promote and sell books ranging from traditional book distribution to customized branded books. He has run specialty retail bookstores at 90+ trade shows and conferences worldwide. As a magazine publisher and conference organizer, he has promoted books to email and mailing lists. He has developed creative ways to earn revenue from books including selling reference resource links inside the books, creating company and event-branded versions, licensed eBook versions, and others.