Something is driving you…

… something deep inside you, and it's calling you to action.

That "something" is an ARCAtype (tm), and it's the key to answering the biggest question any human can ask themselves:

"Who am I and why am I here?"

The benefits of the awareness and integration of your ARCAtype are:

Self- awareness

Detailed knowledge of your purpose in life

Suppression of ego for less anxiety and depression and more love, gratitude, and joy

Love of self through knowledge of self, leading to love of others

Awareness of other ARCAtypes for better relationships and working relationships

A starting point for personal growth, mindfulness, and self-control

Self-esteem and confidence

You're probably aware of the mystery and power of the subconscious mind. It's the source of dreams and déjà vu...

Most of all, you are not in control of it; it's actually in control of you.

It's evidently something separate to your conscious mind. In effect, there are two of you; you have two minds- conscious and subconscious, and they each have their own agenda. Now, what if I told you that your subconscious also contains a fully formed personality blueprint, complete with inherent gifts and flaws, that forms the "nature" part of your personality, the most dominant part of it?

That's to say it is prenatal, preexistent, it was there at your conception.

That personality blueprint in your subconscious is your ARCAtype, and awareness of it holds the key to personal power.

Nietzsche said of this driving entity inside you: "Behind your thoughts and feelings, my brother, stands a mighty commander, an unknown sage."

Now consider that we have agreed that your subconscious is a separate entity from you because you are not in control of your subconscious; it is in control of you. Based on that fact, because your ARCAtype dwells in your subconscious, then you must conclude that your ARCAtype is in control of you.

Taking back control of and harnessing the power of your ARCAtype is to awaken the "god" or "giant" within that so many thought leaders and motivational gurus have touched on. Perhaps this is even the basis of all spirituality. This book will show you in detail exactly who your "god" inside you is.

With ARCAtypes, seeing is believing, and I'll show you how to "see" your ARCAtype.

After redefining and redeveloping Carl Jung's archetypes, for the last decade I've been "seeing and believing" by writing books, conducting seminars, and helping clients with identification and integration of their ARCAtypes. I'd like to help you, too, as I share my award-winning and bestselling research on this fascinating and game-changing phenomenon that I believe to be the gateway to a new and crucial evolution in human happiness.

You be the judge in the truth and power of this… as you come face to face with your own ARCAtype in this book. There are only 14 ARCAtypes, and we must urgently reveal which one is yours, for rapid self-awareness and discovery of your real-life "superpower!"

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