About the author

@titonet

<p>I'm Fernando de la Rosa (@titonet), and I like to define myself with an ABC profile: Academic, Business, and Consultant.</p><p>As an academic, I've been teaching in business schools for over 20 years and I'm the author of the blog <em>titonet.com</em>, where I share ideas on data, decision-making, and artificial intelligence. I learn every day from my students and readers.</p><p>In the business world, I have founded and led four digital companies. This experience allows me to translate complex concepts into practical tools that can be applied to real business challenges.</p><p>As a consultant, I have worked with companies of all sizes in their digital and cultural transformation. I know how to help people think more clearly in uncertain environments.</p><p>I'm the author of <em>DATA</em>, <em>Decisiones x Datos</em>, and the <em>ChatGPT Guide</em>—three books designed to help you understand how to use data and AI to make better decisions.</p><p>Everything I think and learn, I share on <em>titonet.com</em>. If any of my ideas resonate with you, I'd be happy to connect.</p>